Brandon Adcock dot comMy Thoughts, Mostly on Direct Response Marketing

As per my previous post, I said I would post the Facebook cloaking script I use to send the editors(interns) to a different page than I send users. You don’t just use this for risque dating offers, it also works really well for Zip/Email submits. Facebook doesn’t allow you to advertise for those offers, as it requires users to input personal information, so you have to cloak to run them. Same goes for dieting offers, as Facebook has really cracked down on those as well.

I originally got this script from Nickycakes, then I modified it to include the second referral source once editors started to come from intern.facebook.com. This script won’t work every time, as often times editors will input the URL directly to test it, they have caught onto our cloaking, but try submitting it a few times and it will go through. Also, be choosy about what you cloak to, they know you aren’t really advertising for cnn.com or google.com.

<?php
$cloaked_url = "http://www.entercloakedurlhere.com"; // devs go here
$normal_url = "http://www.enteruserurlhere.com"; // everyone else goes here

if(strpos($tracking_ref,”intern.facebook”) || strpos($tracking_ref,”dev.facebook”)){
Header( “HTTP/1.1 301 Moved Permanently” );
Header( “Location: ” . $cloaked_url );
} else {
Header( “HTTP/1.1 301 Moved Permanently” );
Header( “Location: ” . $normal_url );
}
?>

Like I said, this script works for me, I might have to change it some as they become more savvy, but it is good for now (and simple).

If you haven’t heard already, which you should have Myspace launched an in-house advertising network.  The first several days on the network were like a free for all.  I had ads approved that I know were NSFW, but net damn high CTR’s for dating offers.  They have started to crack down in the last several days on the content in the ad, and at least for me, really hard on landing pages.  As many have learned on Facebook, cloaking your landing page from an editor (aka Intern), and sending them to a reputable or less risque site has become standard practice.

Myspace editors do not leave a referring source, like Facebook editors, when they view your landing page, but they do all seem to use the same IP address.  So instead of cloaking based on referral source like I do on Facebook (which I will post my script later), I cloak based on IP address.  This is the code and IP address I have been using to cloak my pages from Myspace editors.  Just paste this at the top of your landing page. It is very simple, but gets the job done, enjoy.

<?php
$visitor = $_SERVER['REMOTE_ADDR'];
if (preg_match(”/216.205.224.64/”,$visitor)) {
header(’Location: http://www.url-you-want-editor-to-see.com’);
};
?>